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- Ebay’s Local Strategy
Leena Rao tries to make sense of Ebay’s recent acquisitions: t’s no secret that eBay has been heavily investing in a local commerce strategy. The central core of this is trying to capitalize on the $917 million online-to-offline buying market, …
- Facebook Local – Emily White #ILM10
Liveblogging: Emily White, formerly of Google Local and now running Facebook Local, starting out with “it’s all about people”. How far we come – My Facebook profile is my true identity v. my original AIM screen name 10 years a …
- 48% of Small Businesses Have a Facebook Page – #ILM10
According to the BIA Kelsey’s 2010 Local Commerce Monitor, the use of social media by small and medium-sized businesses (SMBs) who spend at least $25K in online marketing/year has risen dramatically over the past year. As I mentioned in my post …
- Main Street Meat N Fish Market Takes On The Social Web And Doesn’t Even Know It
I was telling Greg Sterling about how the new meat market in Pleasanton is killing it on their Facebook Page, which was created by a customer, and on Yelp despite the fact that they don’t have a Google Place Page and the business itself isn …
- Facebook Places – The API To Rule All API’s?
So it’s finally here. Predictions: Facebook Places will (and probably already has) become the Twitter of location check-ins. Anyone creating an application that relies on check-ins will need to use Facebook Places as its foundation. And anyon …
- Are New SMBs Creating Facebook Pages Before Google Place Pages?
Executive Summary: Who knows? But here’s a data point of one: The Main Street Meat N Fish Market recently opened in Pleasanton. My wife asked me to find their hours so I went to Google and queried “pleasanton meat n fish market“. …
- A Wonderful Life Brought To You By Facebook
Cari McGee pens a New Yorker-worthy piece on how Facebook can create incredible social-local experiences as seen through the lens of a woman who was downsizing and needed help moving: But another friend of hers, (we’ll call her Mary), said, “No, you …
- Is Facebook the New Local Borg?
Methinks Greg Sterling has been spending too much time with SEO types as of late because his latest post on how Facebook’s Like Buttons could put Facebook on a collision course with the big players in local search sounds like a paranoid screed …
- Will Yelp Like Facebook Like Buttons?
I haven’t seen them live on Yelp yet because years ago Jeremy Stoppleman banned my email address, but that’s another story. The big question – are Facebook’s Like buttons complementary to reviews or do they cannibalize them?
- Where Is The Facebook Platform for Small Businesses?
Last week I was on a panel at the Local Search Summit with Sarah Smith of Facebook. I asked her about their platform strategy for small business and she responded that besides advertising they weren’t really focused on SMB Apps. The FB Platfo …
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- Ebay’s Local Strategy
Leena Rao tries to make sense of Ebay’s recent acquisitions: t’s no secret that eBay has been heavily investing in a local commerce strategy. The central core of this is trying to capitalize on the $917 million online-to-offline buying market, … - Facebook Local – Emily White #ILM10
Liveblogging: Emily White, formerly of Google Local and now running Facebook Local, starting out with “it’s all about people”. How far we come – My Facebook profile is my true identity v. my original AIM screen name 10 years a … - 48% of Small Businesses Have a Facebook Page – #ILM10
According to the BIA Kelsey’s 2010 Local Commerce Monitor, the use of social media by small and medium-sized businesses (SMBs) who spend at least $25K in online marketing/year has risen dramatically over the past year. As I mentioned in my post … - Main Street Meat N Fish Market Takes On The Social Web And Doesn’t Even Know It
I was telling Greg Sterling about how the new meat market in Pleasanton is killing it on their Facebook Page, which was created by a customer, and on Yelp despite the fact that they don’t have a Google Place Page and the business itself isn … - Facebook Places – The API To Rule All API’s?
So it’s finally here. Predictions: Facebook Places will (and probably already has) become the Twitter of location check-ins. Anyone creating an application that relies on check-ins will need to use Facebook Places as its foundation. And anyon … - Are New SMBs Creating Facebook Pages Before Google Place Pages?
Executive Summary: Who knows? But here’s a data point of one: The Main Street Meat N Fish Market recently opened in Pleasanton. My wife asked me to find their hours so I went to Google and queried “pleasanton meat n fish market“. … - A Wonderful Life Brought To You By Facebook
Cari McGee pens a New Yorker-worthy piece on how Facebook can create incredible social-local experiences as seen through the lens of a woman who was downsizing and needed help moving: But another friend of hers, (we’ll call her Mary), said, “No, you … - Is Facebook the New Local Borg?
Methinks Greg Sterling has been spending too much time with SEO types as of late because his latest post on how Facebook’s Like Buttons could put Facebook on a collision course with the big players in local search sounds like a paranoid screed … - Will Yelp Like Facebook Like Buttons?
I haven’t seen them live on Yelp yet because years ago Jeremy Stoppleman banned my email address, but that’s another story. The big question – are Facebook’s Like buttons complementary to reviews or do they cannibalize them? - Where Is The Facebook Platform for Small Businesses?
Last week I was on a panel at the Local Search Summit with Sarah Smith of Facebook. I asked her about their platform strategy for small business and she responded that besides advertising they weren’t really focused on SMB Apps. The FB Platfo …
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